K-Entertainment

From Seoul to the World: The Transformational Journey of BTS

Writer: Isha Chaudhary Editor: Arpita Jena BTS: The Journey from Underestimated Trainees to Global Icons When BTS debuted on June 13, 2013, no one imagined that seven boys from a small company would one day redefine global pop culture. They did not come from privilege, a powerful entertainment giant, or a country dominating the global […]

From Seoul to the World: The Transformational Journey of BTS Read More »

From Neighborhood Tales to Global Narratives: Storytelling’s New Journey

Writer: Areeba Shafeeq Editor: Arpita Jena Introduction: A New Era of Global Storytelling Storytelling has always been central to human identity. For ages, people shared stories around fires, in texts, and on stages. Today, we are experiencing a new chapter the era of global storytelling, where technology, platforms, and cultures shape how stories travel and

From Neighborhood Tales to Global Narratives: Storytelling’s New Journey Read More »

The Global Boom of K-Content: A New Wave of Culture

Writer: Areeba Shafeeq Editor: Arpita Jena The Global Rise of the K-Content Wave In the past few years, the world has witnessed something remarkable: the explosive rise of K-content. From K-pop to K-dramas, and K-beauty to K-food, Korean culture has grown from a local trend into a massive global movement. Today, K-content festivals are not

The Global Boom of K-Content: A New Wave of Culture Read More »

Art Synergy of Powerful Artistic and Cultural Exchange

Writer: Piyush Chauhan Editor: Arpita Jena From Fandom to Platforms One of the core pillars of this cultural growth is the Korean Cultural Centre India (KCCI) in New Delhi. KCCI hosts the All India K-pop Contest, which has become the main stage for discovering Indo-Korean talent. Picture Credit: Korean cultural center Every year, new categories

Art Synergy of Powerful Artistic and Cultural Exchange Read More »

Joshua x LG India: A New Wave of K-Pop Influence in Indian Marketing

Writer: Dhavan Aashika Premsingh Editor: Arpita Jena When SEVENTEEN’s Joshua Hong appeared in a video for LG India, fans were excited. It was not just a short message — it showed how K-pop is now part of Indian marketing too. The video became popular quickly and showed how Korean culture connects with Indian fans. Picture

Joshua x LG India: A New Wave of K-Pop Influence in Indian Marketing Read More »

Close-up of a smartphone screen showing various social media app icons such as Facebook and Twitter.

Mass Media and Communication in South Korea: A Global Success Story

WRITER : ARPITA SINGH EDITOR : SHIVRAJ PATEL Picture Credit : BBC NEWS Media and communication are two of the most powerful forces in mobilizing societies intoday’s world. South Korea is one such country that not only transformed its national culture through media but gave rise to an identity that is global. From the dissemination

Mass Media and Communication in South Korea: A Global Success Story Read More »